Redah Misbah- The Spectacular Business Woman behind Sante-The Salon
Don't you just feel great when you come across people especially women who have achieved milestones in life at a young age that too from hard-work. The personality who we had conversation with is not only humble to the core but has an extremely warm persona.We are talking about none other than Redah Misbah of Depilex Group. Yes, she is the daughter of Masarrat Misbah, one of the most influential females in Pakistan! Redah has appeared in print magazines, been on television and is pretty active on social media as well. Team B.Sheikh sat down with her at her beautiful salon, Sante- The Salon ,here in Lahore. She was very open and forthcoming regarding her interview and made us feel right at home.
Now coming to Sante- the Salon. It has an emotional bond. While Depilex was based in Karachi, started in late 80's, Sante was established in the early 90's in Lahore. It had trained ,qualified, uniformed professionals. However it was shutdown in 1993 as all energy and focus was required for Depilex." I grew up in Sante", shares Redah hence the emotional bond.
B. What is Masarrat Misbah Makeup (MMMakeup) for you?
R. Sweat and blood, heart and soul. Not just some random business plan. Years of hard-work, research and development. Entire family is on board be it khalas, cousins and everyones' approval counts.
B. Anything in the pipe line currently?
R. Contouring palette. Yes girls, you read that RIGHT! We feel honored to be sharing the dibs on the latest makeup product soon to be introduced by Masarrat Misbah Makeup!
B. Any crazy client /fan experience?
R. Client, it was an apple cut and she was insistent in going super short in the back, fringes in the front and layered sides framing the face. We had a ball of a time discussing the apple cut ! Redah had freshly come from abroad from training and the apple cut lady was one of her first clients and demanded this hairstyle. Till this day she is my client.(Apple Cut mastered!)
As far as fan moment is concerned, an air hostess came up to me and said that I am a huge fan of yours and I read The Redah Misbah Factor Blog religiously. I was like reallyyyy!
B. How do you juggle career and personal life?
R. I know how to manage time. I know my priorities and family comes first.
B. What do you look for an employee while hiring?
R. An inkling of passion because we need to see a drive, a dedication. No matter if the skills are missing but if the spark to excel is there, then we hire them. We start from scratch, train them and groom them according to our philosophy.We have had girls come in who did not know the basics of services and now they are franchise owners of Depilex.
B.What does the word Team mean to you?
R. Most important. Being a Team Leader, I find that your work force, your employees are the main engine of your business. Their work eventually leads to success. You just have to guide them, nurture them and polish their skills.When I received the Ponds Award , I dedicated that achievement to my team because they made up 80 percent of my award.
B.How many people(employees) do you have on board?
R. Roughly 20 plus in every salon (Depilex, Sante and The Lounge).
B.Why don't you do makeup if your primary training is in SFX Makeup?
R. As an artist there is much more creative freedom with hair, very adventurous, from people getting graduated bobs to pixie cut, it provides space for me to do something I am passionate about. People put their trust in me and I find it truly humbling that they come to me for their signature cuts.
B.You are Redah Misbah, THE Redah Misbah of the industry. Has it hit you yet?
R. No and it's because of my mother and her upbringing.
Hope you all enjoyed this Blogpost,
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| Team B.Sheikh with Redah Misbah of Depilex Group |
About her academics, Redah did her schooling from Choueifat, Convent of Jesus and Mary (CJM), Lahore and Washington International School, Karachi. She is certified in Cosmetology and Beauty Therapy from the Ray Cochrane Beauty School , is a qualified hair dresser from Vidal Sassoon UK, has attended the Joe Blasco Institute in Orlando, and get this guys, she is a qualified special effects make-up artist! How many people do you know who are SFX specialists?! Also Redah has received her qualification from Commission International of Beauty Therapy and Cosmetology (CIBTAC) and is also CIDESCO qualified. Safe to say she is best at what she does!
A tomboy at heart who had no interest in makeup and hair as a child, one would think this girl would have no clue about the beauty world but she has her degrees to prove her talent. Starting with one Kajal and one Mac blush brush, Redah's portfolio now is full of some amazing work with known people of the industry. The clicking point for her was when she was sitting in one of her classes abroad and realized that this was it . "I have to make in the field of beauty and hair. Cosmetology school is not easy . There is proper science (physiology, anatomy, nerves, muscles) involved in cosmetology makeup course",says Redah.
Depilex Group of companies was established in 2013. They have around 62 branches, making it the leading salon in Pakistan and to run this empire requires a lot of hard-work. Redah stressed that time management is the key which she practices both in her personal life as well as work-place. "My work is my haven. To create an environment is like a sanctuary. In order to build a positive environment, one needs to have a passion, have a vision and materialize that vision", says Redah.
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| Redah and Bushra |
Now coming to Sante- the Salon. It has an emotional bond. While Depilex was based in Karachi, started in late 80's, Sante was established in the early 90's in Lahore. It had trained ,qualified, uniformed professionals. However it was shutdown in 1993 as all energy and focus was required for Depilex." I grew up in Sante", shares Redah hence the emotional bond.
In 2009 Redah met Shammal Qureshi and in 2011 shaadi happened. The couple has two cute children, one daughter and one son.
Being Beauty Bloggers, we of course asked Redah questions which we are sure you all will find interesting to read.
B:Your personal favorite haircut?
R: A nice angled graduated bob which became my signature. If you recall Quratulain Baloch's haircut , well I cut it and people used to come and request for that specific haircut.
B: Personal favorite Makeup Look?
R: Super blended smokey brown eyes.
B: Pet Peeves?
R: Wrongly cleaned manicure/pedicure tools, no disinfection, denim wax strips, not washing makeup brushes, sponges and beauty blender thoroughly, leftover hair in hair-brush, putting the hand directly in the hand cream or gel pot! Use a spatula for cleansing and facials for god's sake!
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| Redah posing away with Sugarglam goodies |
B. Any beauty regimen that you swear by or is your holy grail?
R. You will not believe how horrible of an acne I had in my childhood. Kids bullied and called me danedar chai and I was really ashamed of my skin. I went to all the dermatologists and tried their prescriptions but nothing worked for me.
This is when I came up with a solution for my own skin type and developed a skin care regimen. I started cleansing, scrubbing, using a toner and moisturizer that suited my skin. No matter what anyone is saying, try and experiment with different products and come up with your own personalized skin care routine. Also don't sleep with makeup on and be consistent with your skincare.B. What is Masarrat Misbah Makeup (MMMakeup) for you?
R. Sweat and blood, heart and soul. Not just some random business plan. Years of hard-work, research and development. Entire family is on board be it khalas, cousins and everyones' approval counts.
B. Go to product from the makeup line are?
R.Silk Pressed Powder in Rich Nude, Liquid Lipstick in Fuchsia Rouge. From the Lip Varnishes, I like Uptown Girl and Afghan Rose and of course the Silk foundation.
B.Apart from Masarrat Misbah Makeup?
R. Estee Lauder -Double Wear Foundation, Benefit Mascara- They are Real.Vaseline lip therapy. Not too big on perfumes. Don't really have a favorite. Strawberry scrub by Guinot, it is absolutely amazing! And Shea butter from Gilden Tree.
R.Silk Pressed Powder in Rich Nude, Liquid Lipstick in Fuchsia Rouge. From the Lip Varnishes, I like Uptown Girl and Afghan Rose and of course the Silk foundation.
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| Interview gamestrong |
R. Estee Lauder -Double Wear Foundation, Benefit Mascara- They are Real.Vaseline lip therapy. Not too big on perfumes. Don't really have a favorite. Strawberry scrub by Guinot, it is absolutely amazing! And Shea butter from Gilden Tree.
B. Anything in the pipe line currently?
R. Contouring palette. Yes girls, you read that RIGHT! We feel honored to be sharing the dibs on the latest makeup product soon to be introduced by Masarrat Misbah Makeup!
B. Any crazy client /fan experience?
R. Client, it was an apple cut and she was insistent in going super short in the back, fringes in the front and layered sides framing the face. We had a ball of a time discussing the apple cut ! Redah had freshly come from abroad from training and the apple cut lady was one of her first clients and demanded this hairstyle. Till this day she is my client.(Apple Cut mastered!)
As far as fan moment is concerned, an air hostess came up to me and said that I am a huge fan of yours and I read The Redah Misbah Factor Blog religiously. I was like reallyyyy!
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| Redah with her cute daughter Zoay |
R. I know how to manage time. I know my priorities and family comes first.
B. What do you look for an employee while hiring?
R. An inkling of passion because we need to see a drive, a dedication. No matter if the skills are missing but if the spark to excel is there, then we hire them. We start from scratch, train them and groom them according to our philosophy.We have had girls come in who did not know the basics of services and now they are franchise owners of Depilex.
B.What does the word Team mean to you?
R. Most important. Being a Team Leader, I find that your work force, your employees are the main engine of your business. Their work eventually leads to success. You just have to guide them, nurture them and polish their skills.When I received the Ponds Award , I dedicated that achievement to my team because they made up 80 percent of my award.
B.How many people(employees) do you have on board?
R. Roughly 20 plus in every salon (Depilex, Sante and The Lounge).
B.Why don't you do makeup if your primary training is in SFX Makeup?
R. As an artist there is much more creative freedom with hair, very adventurous, from people getting graduated bobs to pixie cut, it provides space for me to do something I am passionate about. People put their trust in me and I find it truly humbling that they come to me for their signature cuts.
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| These two are love! |
B.You are Redah Misbah, THE Redah Misbah of the industry. Has it hit you yet?
R. No and it's because of my mother and her upbringing.
To conclude this blogpost we'll just say that it was truly inspirational meeting Redah. To see how far they (Depilex and family) has come is something worth appreciating. She was open about the struggles, highs and lows of life and how much of an effort and hard-work has been invested to bring where Depilex now is, with Sante and The Lounge right behind. Thumbs up to you and your team! More power to you guys!
Hope you all enjoyed this Blogpost,
Until next time
Much Love,
Team B.Sheikh.
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Visit Sante the Salon's Instagram page: https://www.instagram.com/santethesalon/
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