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Samsung QLED Launch

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Hey you tech-savvy peeps! Guess what? Samsung has launched their amazingly featured QLED TV and yes we attended the launch! It was held at Nishat Emporium Banquet Hall and the event was organized and PR handled by Jb n Jaws and Cartel PR respectively.

Blue carpet host for the night was Maham Amjad and co-host on the stage was  Mikaal Zulfiqar (actor). Special performance was by Hadiqa Kiani  and to tell you the truth, she sung beautifully! Celebrities spotted at the event  were Nouman Javed, Mira Sethi, Ahmed Ali Butt and Junaid Khan.





The new LED TV boasts:  *Q Style
*Q Picture 
*Q Smart 
 You will find enhanced features like HDRContrast, limitless color at any brightness level, one remote to control all devices and no-gap wall mount is another interesting feature of this TV.


















What's more is that one wire connects all and  it's practically invisible. In other words your living room is clutter free and you won't trip over all those wires. the TV provides true-to-life picture qual…

Aura in the Air

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Hey all! Warda and I attended *Aura Crafts Kiosk Store Launch* at Emporium Mall here in Lahore, their first ever physical store and we had a lovely time. Event was organized by Jb and Jaws and PR handled by Cartel PR.



What is Aura Crafts?

Its a 100 percent Organic Skin and Hair Care company. The brand started from the owner's kitchen 6 years ago. The family is a strong advocate of DIY (Do it yourself) theory and experimenting new techniques. Whats beautiful about their brand is that whatever new product they are trying or coming up with, they test it on their family and friends hence supporting the concept of cruelty-free products and taking in consideration the opinions of their support system.


We spoke with the owners, Saweela Khan(mother)and Fatima Khan (daughter). Loved how excited Fatima was in explaining about their brand. A lot of product knowledge has gone in to the brand and it shows.

These paraben-free products are 100% Natural, safe to use and non-toxic. They have over 40 p…

Success Party Dinner of Lajwanti by Ana Ali

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Lajwanti a household name for decades. What comes to mind? Traditional and classic clothes at its best. Who or what is Lajwanti? If you want to know then keep on reading. 

Team B.Sheikh was invited by Mishall-e-Hira of Dext Events and PR to celebrate the success of back to back fashion shows by Lajwanti namely Qatar Fashion Week, Pakistan Fashion Week London and Arab Fashion Week  at Ana Ali's residence. Who is Ana Ali? Well SHE is the designer behind Lajwanti. Did you also think that Lajwanti was the name of the designer? Well no honey bunches its not!
In conversation with Ana Ali who we must say is a brilliant hostess and a very hospitable individual,  explained the concept behind the name Lajwanti. Lajwanti is basically the color magenta and thats where Ana derives her inpiration from. For years we used to think its an elderly person who has a design legacy to be taken over by her generations to come. But no that is not the case. 
We got to know about her design philosophy and how …

A Breath-Taking Collection by Murtaza Hussain

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Hey all! Hope your week took off with a great start! Yet again we are about to share some details regarding clothes, specifically womens-wear!
We are talking about Murtaza Hussain who held a bloggers meet and greet in Ramadan at Tehzeeb on MM Alam Road, Lahore. The event organized by Transmedia Digital. Before we get to the collection, a little detail about Murtaza himself. A PIFD(Pakistan Institute of Fashion and Design) graduate, Murtaza started working for Faraz Manan. After working for 4 years with him, Murtaza has now started his own label and you'll find his studio located in Gulberg, Lahore.
Now about the collection. Bushra and I fell in love with the designs! Not one but majority of the clothes at display were beautiful. Collection titled *SATRANGI* was all about delicate embellishments such as Swarovski Crystals, Cut Dana, Sequins work and pearls on the fabric in trend these days i.e embroidered Organza. Pastel colors such as fawn, gold, pink was the theme of Murtaza's c…

*Artist behind Paper Talks*

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Hey there everyone! Hope your week is going great! We have in store something very artistic for you all! A little break from all those clothing and food posts :D

So Bushra and I had the chance to meet with Atif Ayub of *Paper Talks*.

A very artsy individual. His house is his studio. You'll see Artifacts Figurines, Vases, Pottery in every nook and cranny. Even though Atif is a Marketing and HR major, his heart was set in creating a form of art  specifically known to the Japanese Culture which by the way started as a hobby and now is his career.

Based in lahore, Paper Talks brings the unique and intricate art of *Kusudama Origami*. This paper art requires 60 or more Units,skill, patience, precision and hours to create one item. Seamless joining and you'll find not one piece of paper out of place. Every piece is different. Not only is there paper being used but you'll find beautiful and colorful tassels, ornaments, pearls, gotta, bells which he collects during his travels and in…

The Entertainer-*30 days of Good Deeds Ramadan Campaign*

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Hey Everyone. Hope you all are doing well.
This post is going to be a lot of fun. Yes people we are talking about The Entertainer,the toy heaven!!




 This chain of toy store started from Islamabad and ventured into Lahore bringing a wide range of toys for the customers. If you all recall, Warda and I visited their newly opened store at Nishat Emporium Mall.
We were just blown away by the sheer size of it. Every nook and cranny was stacked with toys. They have so many items to choose from. From arts and craft to construction toys, board games and puzzlesplush toys,Legos,Barbies,Disney, Marvel and D.C Characters, you'll find the latest toys at The Entertainer.








I have recently come across their *30 days of good deeds Ramadan Campaign* designed specifically for kids. This campaign is all about promoting children to write good deeds they plan to accomplish in the Holy Month of Ramadan which reminds me of my childhood days especially my Roza Khushai. All the excitement, the feel, the warmth…